This innovative treatment process transforms the hair by using natural sources of Keratin which penetrates the hair repairing internal damage and coats the hair preventing further damage. The results are smooth, silky and straight hair. It is not a chemical that restructures the hair. It is a replenishing treatment that reconditions and protects the hair from water and heat damage while enhancing it’s natural shine. Keratin is the primary protein of the skin and hair. The application and straightening process ensures the Keratin and moisture are sealed into the hair cuticle, meaning the results are immediately visible. The treatment has many other advantages too.
Unlike relaxers or thermal conditioning, the Brazilian Blow Dry straightens the hair without damaging or changing its texture. Following the treatment, care and styling of your hair becomes effortless with minimal amounts of blow drying and styling required for months afterwards. Your hair will have much improved resiliency; and will no longer be affected by rain, humidity or sweat. This is the beginning of the end to frizzy hair. Depending on hair type and frequency of washing, results last between two and four months. If regular treatments are maintained, you will immediately see the quality of your hair grown following the Brazilian Blow Dry.